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Some examples of our text ad formats are shown below:
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| Please note Synergise are not interested in working as an affiliate or with providers of CPM and CTR advertising programs and will not respond to enquiries of this nature. We specialize in cost-effective, per-annum flat rates for individual clients - and in being flexible within these contraints. |
Synergise offer advertisers an extremely varied set of options through a variety of innovative advertising packages. There's bound to be a package just right for you if you have a travel-related business. Our speciality is a variety of text advertisements, rather like conventional classifieds, plus banner-ads supported by an associated text link that will deliver your message even if the banner image is blocked by software or a user's browser.
In general, your advertising on our site should complement the content of the page on which you place your advertisement - although banner advertising is a little less stringent in this respect. We aim for all our advertising to be potentially useful to our visitors and when they recognize that all the ads are relevant, this enhances the chance of them reading the ad and acting upon the content.
We believe advertising is only effective as a long-term project - both in terms of visitor perception and search engine maturity - therefore all our packages are based on cost-effective per-annum rates; we do not use cpc or cpc models.
Be aware that all applications for advertising are on condition you have firstly read and accept our Terms and Conditions.
Text Ads
Text ads can be placed on almost all of our travel pages and they provide a very economic means of maintaining a long-term ad. One cost-effective options allow you to place a similar ad across a number of different pages and tailor the content to the subject matter of the page. Other single page options let you choose from linking from the headline or the body text of the advertisement and are economically priced per line.
MultiLink text ads enable you to link to several different pages of your website.
Banner Ads
Banner Ads on the Synergise site allow anti-ad-blocking sizes — and they are supercharged by a separate text link beneath them: so even if the banner does get blotted-out by software or a browser, the text link remains visible to deliver your message! In effect you get the 'eye-candy' of a banner plus the search engine advantage of a separate text link.
The examples on this page include a 468 x 60 standard banner at the top of the page and a slightly enlarged standard banner at the bottom (470 x 62).The upper banner will get blocked if your software or browser is set to remove them but the bottom banner may survive blocking because of its non-standard size. It is up to you whether you wish to take advantage of this option. Please mention it if you do.
Please be aware we only accept gif/jpg banners and not FLASH. Other than by prior request and special agreement, and subject to the page involved, we do not accept banners ads that have associated HTML designed to superimpose separate text links (which would give you more links than we normally offer).
Add Value to Our Established Articles with Your Text
We don't permit advertisers to buy links within our travel articles, but we do invite you to write a paragraph of information that adds value to our articles and complements them by providing additional useful information. We will then place this immediately below the article content after one of the following image headers:
the default, or, by special request, the following:
Thus your text is seen by all as the final part of the article — including search engines, which do not regard the image header as a heading divider.
Simply ensure your text relates to the content of that article for it to be acceptable to us, inserting any links to related travel services your target pages offer that will assist our readers. Since virtually all but our most recent article pages are already well established with major search engines your links will be quickly followed. You can pick any of the articles pages listed on the Travel Articles by Places index that do not already have related information.
This option is perfect for all travel-related information such as travel guides and travel companies, accommodation, travel-related products from goods to insurance, estate agents to timeshare, flights to car hire.
Our cost-effective fees allows up to 3 links to travel related sites and may also include one small gif/jpg graphic. The rates are for 6 or 12 months. The paragraph may be up to 1,500 characters long — about the same length as this text from below the image divider above. A further block of 500 words may be purchased at extra cost.
Example
Our London page contains an estate agency example (short by choice).
Our USA page contains a timeshare example.
Sponsor Your Own Travel Notes on Our Site
If you want a brand new page on our site for a year+ (ie an 'advertorial'), then Travel Notes are your answer. These are shorter than our normal travel articles, are not usually illustrated, and may include up to 3 links to acceptable travel related pages. We require these articles to complement our website and to not be too like articles elsewhere on the site. The material must be original content. They will be linked from the Travel Notes index page (which is itself linked from the home page). You provide us with the article text and we publish them in our format — provided the article is informative and beneficial to our readers.
To increase the profile of suitable articles, we also allow up to a maximum of 10 links to selected Travel Notes from the right-hand 'TRAVEL NOTES' box on our home page — at additional cost. These links are offered on a first-come, first-served basis. The opportunity to amend your Travel Note after publication also exists, but at additional cost. Please enquire if these options are of importance to you.
Copyright , Deletion and Amendment (see also the T & C)Acceptance of a sponsored article for inclusion as a Synergise
Travel Note is on condition it becomes the immediate copyright
of Synergise. Synergise retain the right to make minor editorial
amendments to the text in order to better reflect the style of
the site. After expiry of the sponsorship term Synergise may decide
to either remove a sponsored article or to retain it for an indeterminate
period with advertiser-specified links removed and the text amended
as necessary to ensure it is still informative and cohesive. It
would normally be possible for the advertiser to later 'reclaim'
sponsorship of such an article and to then restore links to their
requirements. |
Leaving the article present after completion of your sponsorship term is considered mutually beneficial. If it is useful material for readers then it benefits the site to leave the written information intact. The continued presence of the page means it is still indexed with search engines, which is beneficial to an advertiser in the event of them later wishing to reclaim sponsorship.
Free Charity Advertisements!
FREE banner advertising is offered to approved charities subject to space availability. Please contact us to submit your site and banner for consideration. We reserve the right to select or change to location and to control the run time.
Book Advertising
We offer publishers advertising travel books a high-profile location on our travel pages.
We also promote novels and travel books on of Departure Lounge Bookshop across all our travel pages.
We believe the above to be unique services that encourage potential travellers to purchase a book to take with them on vacation.
Payment
Payment is strictly prior to publication — but our Terms and Conditions give you the assurance of a refund within 7 days if you are not satisfied. You can pay by electronic transfer, PayPal or any of the following credit/debit cards:
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Please contact us...
Please contact us to request our rate card and full details of all our packages. There is no obligation and we will not put you on a mailing list or pester you as a result. But feel free to tell us your needs or budget constraints if you would like us to recommend a package for you.
The following is a typical domain report showing the distribution of calling websites according to traffic:
Your linking text here
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